Capitol City Gets Crafty

10Evolution is not just a great craft brewery in the DC area; it also reflects the current environment of the industry. The 2013 Craft Brewers Conference, held in Washington, DC, was the biggest event in the history of the conference. Attendance was up 28% this year with over 6,400 people attending the event. Grandstand once again exhibited, for the 21st straight year and saw an amazing increase in the number of vendors and new start up breweries.

The event kicked off on Tuesday night with a reception at the Smithsonian Air & Space Museum where we met customers like Port City, Lost Rhino and Smartmouth Brewing. Many of our customers, including Blue Mountain Barrel House and Devil’s Backbone were pouring their beers among the airplanes, drones and space memorabilia.  An amazing spread of food, including a macaroni & cheese bar, was available to sate the hungry and buffer the belly for more beers.

Tap takeovers abounded across the city at the many great local bars. Aviator Brewing had a tap takeover at Bourbon Adams Morgan, Shorts Brewing made their appearance at Church Key, Devils Backbone invaded Rustico and Lost Rhino paired up with Blue Mountain to dominate the taps at Sixth Engine.

Wednesday night, Dogfish Head Ale House not only had a tap takeover at Club 930, but they also hosted indie rock band, The Feelies, for a couple of sets of music that transported all of us music nerds back to the 90’s. Later the same evening, at the Black Cat, darlings of the city, DC Brau Brewing, held a fundraising event in collaboration with Ska Brewing. Together, with the help of local band, The Pietasters, they raised over $14,000 for Todd Eckhardt scholarship fund for the Ellington School of the Arts. “Tasters Choice,” a collaboration beer from Ska and DC Brau was released just for the event.

Christine Fleek- National Sales Manager

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Talk of the Tavern: Trucks & Craft Beer

iStock_000021716172XSmallNothing goes better with a refreshing brew then a hearty sandwich, hot slice of pizza or even a gourmet dessert. A great way to bring a variety of flavors to your customers is by teaming up with a food truck. Today’s mobile restaurants aren’t your typical hot-dog selling street vendor. Food trucks are now specializing in unique and sophisticated cuisine. You can find food trucks covering everything from fried chicken and tacos to dumplings, BBQ, waffles or cupcakes.

Food trucks are a major benefit if don’t have a kitchen in your brewery. If you do have one they can still be a great way to bring in new customers and expose your current ones to unique beer pairings, especially if you are hosting a special event.

The food truck epidemic is growing and it could be a great chance for you to capitalize on the trend while increasing your exposure within the community and gaining more awareness about your craft brew brand. This opportunity can also help you add more social media rewards to your business. Since most food trucks travel they communicate their location to their followers via Facebook, Twitter and Apps. Teaming up for an event means you will get mentioned in posts to their followers who will then be able to check out your social media profiles and learn more about your brand.

To find out more about food trucks near your check out this site, this site or this one.

ctsy: mashable@iammccormack, stephanie buck

ctsy: mashable
@iammccormack, stephanie buck

Sources:

http://www.fastcasual.com/research/615/Food-Trucks

http://www.smallbizlabs.com/2012/07/are-there-really-3-million-us-food-trucks.html

http://mobile-cuisine.com/trends/gourmet-food-trucks-are-no-fad/

ideas.time.com/2012/06/13/food-trucks-are-here-to-stay/

http://fohboh.com/profiles/blogs/food-truck-statistics

Talk of the Tavern: 2013 Plan Ahead

A great selection of craft beer events in 2013 is a great way to showcase your product and get your brand out to potential customers. Check the list below and start making plans.iStock_000021531686XSmall

  • Kalamazoo Beer Week January 12-18
  • Alaska Beer Week January 14-21
  • International Great Beer Expo February 2
  • Cincinnati Beer Week February 7-14
  • San Francisco Beer Week February 8-17
  • Deland, FL Craft Beer Festival February 9
  • Omaha Beer Week February 15-24
  • Arizona Beer Week February 16-23
  • Sacramento Beer Week February 22-March 3
  • New York Craft Beer Week February 22 – March 2
  • Winter Beer Festival February 23
  • Hops and Props Festival February 23
  • AleFeast Dayton March 3
  • Nashville Craft Beer Week March 18-24
  • Craft Brewers Conference March 26-29
  • Atlantic City Beer and Music Festival April 5-6
  • Pittsburgh Craft Beer Week April 19-27
  • Madison Craft Beer Week May 3-12
  • Long Island Craft Beer Week May 10-19
  • Santa Ynez Valley Beer Week May 11-19
  • American Craft Beer Week May 13-19
  • Nevada Beer Weeks May 20 – June 1
  • Asheville Beer Week May 25-June 1
  • Boston Beer Week May 31-June 1
  • Philly Beer Week May 31 – June 9
  • Portland Beer Week June 6-16
  • SAVOR: An American Craft Beer & Food Experience June 14-15
  • Edmonton, AB, Canada Craft Beer Festival June 14-15
  • National Homebrewers Conference & Competition June 17-29
  • Ohio Brew Week June 21-29
  • New Hampshire Craft Beer Week June 22-29
  • Winnebago, MN Craft Brew Fest June 29
  • All Pints North Summer Brew Fest July 13
  • Oregon Craft Beer Month July
  • Virginia Craft Beer Month August
  • Autumn Brew Review September 28
  • Great American Beer Festival October 10-12

Many cities have yet to announce their local beer weeks for 2013 so check back for updates!